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I want to be a Perfumer – Getting into the Fragrance Industry

In today’s post I want to address the 3 questions I get asked the most. They are: “How do I get into the fragrance industry?” “I want to be a perfumer, where do I start?” “Will your course make me a qualified perfumer?” The answer to all of them is “it depends” so I’ll try […]

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Perfumer Alberto Morillas

Perfumer Alberto Morillas

Alberto Morillas, perfumer for Firmenich and creator of many best sellers including CKOne takes us behind the scenes to share the process of an industry perfumer. Including a look at “the robo place” My job is to create dreams  – Alberto Morillas

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Learning To Say No – Lady Gaga Style

In business we often feel obliged to say yes to every opportunity that comes our way. Regardless of how we feel about doing it or whether it is in alignment with our values we sometimes feel like we’ll miss out if we don’t say yes. Marie Forleo of BSchool and Marie TV calls it “getting […]

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How long does it really take to become a perfumer?

How long does it really take to become a perfumer?

We are halfway through the Perfumersworld 5 day course here in London and the students are really getting stuck in creating their first fragrances. One of the questions Steve asked everyone on their first day was: “How long does it take to become a perfumer?” Of course the answers from the group varied and I’d […]

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Navigating IFRA When Making Perfume to Sell

Navigating IFRA When Making Perfume to Sell

I today’s post I made a quick video to help you navigate the IFRA standards when making perfume to sell in the E.U. I’ve included some great tools to make it easier for you.

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Living in Flow

Living in Flow

I haven’t done an “inspirational tips” post for ages and I thought I’d share this info graphic I stumbled on this week from Vishen Lakhiani of http://mindvalleyacademy.com Being in flow is something that’s vital for you to be satisfied with your life and career. It’s especially relevant for entrepreneurs as we tend to get caught […]

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Do you have your own business or dream of starting one?

Do you have your own business or dream of starting one?

I meet so many new and would be entrepreneurs every day, some struggling with their business and some doing very well. I’ve been in business for over 10 years now and in the early days it was a huge struggle. I was my own boss which was great but I found myself working really hard […]

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Why you need to “Swiftify” your business in 2015

What you can learn from Taylor’s “Swiftmas” To create an authentic relationship with your customers and create raving fans for your brand   Before October 2014 I had never heard a Taylor Swift song, seen an interview with her or actually even considered her in in way shape or form. All I really knew about […]

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mastermind group

Come and join my free mastermind group

Are you on Facebook? If not and you are in business then you need to get on it right away. If you are and you get annoyed by it and think it is a waste of time then you are probably using it like a consumer rather than an entrepreneur. You see Facebook can be […]

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Tutorial: How To Sell Products Online Without A Website

I haven’t done a video tutorial in a while and one of the biggest stumbling blocks I see with my clients is “My Website Isn’t Ready”. There are lots of stand alone shopping carts out there but I wanted to show you the one I use which enables you to sell without an actual website. […]

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