When I tell people who don’t know me what I do the first thing they say is “you must have a really good nose” or “you must be really sensitive to smells” . If they have an interest in learning perfumery they ask “how do I train my nose” Anosmia aside, I do not believe […]

The Art and Technology of Perfumery Workshop
by Karen Gilbert on 03. Dec, 2017 in BEGINNERS PERFUME MAKING, BLOG, PERFUME MAKING ESSENTIALS, PERFUMERY, STARTING A BUSINESS, TRAIN YOUR NOSE
Perfumery Workshop, UK 2018 Read my review HERE The Art and Technology of Perfumery Perfumery Course and Workshop Date: 23rd to 27th July 2018 Venue: Winchester University (direct trains from London Waterloo) BOOK HERE I am really excited to be hosting this workshop in the UK for Stephen and the Perfumer’s World Team for […]

Learning to create perfume for room fragrances and other bases
by Karen Gilbert on 20. Jul, 2015 in BLOG
A recurring theme I see at the moment is people wanting to know how to create fragrances for room fragrances, whether that be candles, room sprays or reed diffusers. I’ve had a few emails this week asking if my classes will teach people how to do that so I wanted to spend some time on […]

Naturals versus Synthetics in Perfumery
by Karen Gilbert on 23. Jun, 2015 in BLOG, PERFUME MAKING ESSENTIALS, PERFUMERY
The thing I most often hear from people is that they hate synthetic fragrances and only like natural ingredients – this is followed by a description of their favourites which nine times out of ten are full of non natural materials. It’s not the fault of the consumer but the fact that marketing has really […]

10 Recommended Perfume Books
by Karen Gilbert on 17. Jun, 2015 in BLOG, PERFUME BOOKS, PERFUMERY
I got a question on Periscope last week asking for perfumery book recommendations for beginners. It’s something I talk about in my live classes and always bring a selection along but have never written a post about. I did do a scope on Monday sharing my favourites but as scopes are only up for 24hrs […]

Diluting Perfumery Materials
by Karen Gilbert on 10. Jun, 2015 in BLOG, PERFUME MAKING ESSENTIALS, PERFUMERY
I get a lot of questions around the topic of how to dilute materials before use when making perfume and it came up again in the class I did last weekend so I thought I’d dedicate this weeks blog post to the topic. Why Dilute Perfume Materials and Essential Oils 1. Many materials are difficult […]
The Cost Of Perfume Part 5 Brand Positioning
by Karen Gilbert on 12. Mar, 2014 in BLOG, STARTING A BUSINESS
In part 1 of this series about the costs that go into creating a perfume we looked at the ingredients. In part 2 we looked at packaging, part 3 the marketing campaign and part 4 distribution. Today we are looking at the final bit of the puzzle and that is: Brand Positioning I would probably […]
What Does It Take To Create A Perfume Brand
by Karen Gilbert on 06. Mar, 2014 in BLOG, STARTING A BUSINESS
Here are the links to my series “The Cost Of Perfume” on one handy page Part 1 – Ingredients Part 2 – Packaging Part 3 – Marketing Part 4 -Distribution Part 5 – Brand Positioning If you want to learn how to make your own perfume why not come to a class. www.onlineperfumeschool.com or Join the […]

An Introduction To Perfumery – Free Online Class
by Karen Gilbert on 26. Feb, 2014 in BLOG
At the end of last year I did a small test launch of my online perfumery course which went very well indeed and I currently have a lovely group of budding perfumers in the private FaceBook group. I’ve tested running it over several weeks and also giving everyone immediate access to all the materials at […]

The Cost Of Perfume – Part 4 Distribution
by Karen Gilbert on 20. Feb, 2014 in BLOG, STARTING A BUSINESS
In part 1 of this series about the costs that go into creating a perfume we looked at the ingredients. In part 2 we looked at packaging and part 3 the marketing campaign. Today I’m going to look at something that may or may not apply to a small fragrance brand but is definitely something […]
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